TikTok Strategy

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TikTok Strategy •

The unique Social Hit full-funnel TikTok approach, taking you from nothing to something on the world’s fastest growing social media platform.

Our TikTok strategy is thorough and leaves no stone unturned. From top funnel brand awareness with creator partnerships at scale, to utilising top-performing UGC for premium ad content and buckling down on ad optimization for conversions, we’ve got all the ingredients you need for a killer presence on the world’s fastest growing social media platform. We can work at whatever scale you need with no limit on creators, to really make your strategy work for YOU.

Our Approach

  • Stage One

    We start with the top-funnel activity of creator partnerships. Our creator relationships assistants find lists of brand-relevant, high-quality influencers and outreach to them in bulk, ship orders, schedule post dates and report to the client. This is all about brand awareness.

  • Stage Two

    Using our expertise, alongside our AI tool SocialSnoop, we identify the top-performing UGC from the creator partnerships and utilize this creative for sparking and premium ad content. The aim of this activity is to increase traffic and consideration/purchase intent.

  • Stage Three

    We then take your strategy one step further, introducing other TikTok services - like ad optimization - that focus solely on that bottom funnel: conversions. 

Want to see real results? Click here to read one of our case studies showing what we do best.

 FAQs

  • As many as you need. We start at 50, but the sky's the limit thanks to our extensive network of influencers and proven processes that run like clockwork.

  • If you hit the minimum spend of $30K, our agency fee will be subsidised by TikTok. This means premium ad content, free of charge!

  • Yes, in order to analyse your performance and understand your budget capabilities, we will need access to your Ads Manager. This also allows us to optimize and be reactive when campaigns are live to make sure you’re getting the best out of your budget.

  • For full-funnel approaches, we need a minimum of 6 months. This is because we need a ‘proof of concept’ period to get you the results that you’re looking for. Transforming your TikTok presence doesn’t happen overnight, it’s all about scaling once you have those building blocks in place.